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Marketing is all about speaking in a voice your market understands

The Internet Marketing “niche” is one fraught with scams, shady dealings, tactics and hard hitting direct marketing sales letter sites with huge, adjective ridden red headlines. More often than not, dreams and promises of prosperity are the only things sold for enormous amounts of money. Monday, January 4th, 2010, my partner in crime, Lynn Terry, [...]

By Paul on January 5th, 2010 Comments Off

Procrastination and the missing link

Let’s assume you have a site and want to attract more readers. You are already well aware that the only way people or search engine bots are going to find your site is through a link to your site. So the logical conclusion is that you need inbound links.

By Paul on January 1st, 2010 2 Comments »

The market is more ripe than ever for smart entrepreneurs

What are your plans for 2010? Will you be starting a new online business, taking your existing business to the next level, or reviving some of those sadly ignored niche sites and domain names you’ve had on the back burner far too long?

By Paul on December 19th, 2009 1 Comment »

Youtube Mood Lighting

Ok, this is something I haven’t seen before on YouTube. I was watching a video just now and noticed a new (to me) icon to the upper right, next to the full screen and wide screen icons. A little light bulb sat there, begging for me to click on it. When I did, the page [...]

By Paul on December 16th, 2009 Comments Off

The Butcher, the Baker, and that girl with the dimples

There’s a big dust-up going on over at the Outspoken Media blog today after Robert Scoble questions whether SEO will be as important in 2010 for small businesses. Scoble says: The writing is on the wall. Small business marketing is moving away from focusing on SEO. Why do I say that? Because, well, Google and [...]

By Paul on December 16th, 2009 Comments Off

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